Trade Mission and B2G Meetings: Matchmaking Events for Chemical Sector

The Client The client is a professional establishment which deals with all of the export activities of its members .The main aim of the Association is to increase the export volume of Turkish Chemicals and Chemical Products Sector. Moreover the Association conducts to increase competitive power by high quality. The Challenge We were tasked with orchestrating B2G meetings spanning four diverse industry sectors: cosmetics and personal care, kitchenware and houseware, the chemical industry, and the healthcare sector. Additionally, we had to accommodate meetings with government organizations, all within the constraints of a single day. With B2B matching involving 29 Turkish companies, some of which offer niche products like firefighting foam concentrate, we meticulously handled the recruitment of buyers, ensuring specialized attention for these distinct offerings. The Process We assembled a team and divided them into four specialized task forces ​ Database Management Team : Our database management team started their task by listing out HS code of all relevant products then developing the database of importers as well as industry association listing, industry directories -- in total we developed broad database totalling 2,598 companies that we collected data from various sources. Project Coordinators : Our project coordinator team embarked on an outreach campaign, extending personalized telephone invitations to a total of 818 verified, highly relevant buyers. Armed with the…